Built to stay.
Higher oil concentration supports longer wear, keeping the character present through more of the day.
01 / CURIOSITY
AJAAB
Spiced Amber
DRY VELVET · INTRIGUED
30% OIL CONCENTRATION · PARFUM / ELIXIR / EXTRAIT
LAUNCH / OFFER30% OIL / PARFUM
30 ML · LAUNCH / OFFER₹449
30 ML available now · Maximum 10 units per fragrance.
01 / THE FORMULA
Long lasting.
Better projection.
Less alcoholic blast.
Made for fragrance lovers. The scent profile is the winner, not the synthetic blast.
30% oil concentration · designed to let the composition unfold
01 / LONGEVITY
Made to project.
Projection carries the composition beyond the skin without turning the opening into an overpowering blast.
Let it unfold.
Experience the stages as they develop, settle and reveal more of their character.
02 / ON SKIN
The scent,
not the blast.
A fragrance should have somewhere to go. Let the opening arrive, the heart develop and the drydown remain.
01OPENFirst impression. The moment the top notes arrive.
02DEVELOPThe heart settles in and the character becomes clearer.
03REMAINThe base stays close while the feeling lingers.
03 / OLFACTIVE MAP
How AJAAB
moves.
The first moment of interest. You notice someone without knowing why. Something about them feels familiar and unfamiliar at the same time. You look again.
TOP / OPEN
Bergamot
Pineapple
Black pepper
HEART / DEVELOP
Jasmine
Birch
Violet
Geranium
BASE / REMAIN
Amberwood
Musk
Oakmoss
Vanilla
Dry woods
THE FEELING / CURIOSITY
“patta patta buTa buTa haal hamara jaane hai”
Meer Taqi Meer · Patta Patta BuTa BuTa
04 / THE CHARACTER
What it
feels like.
Fruity-smoky woody
The familiar territory is only a starting point. What matters is how the notes move together on skin, and where the feeling lands.
The WHIFFF read
The familiar fruity opening gives the first spark; dry pepper, amber and smoky woods make the finish feel more intriguing than predictable.
05 / R&D + PERFUMERYResearch meets
Research meets
the nose.
Every composition is developed with technical research and experienced perfume artists, balancing material knowledge with the instinct of an experienced nose.
Bio research · experienced perfumery06 / IF YOU KNOW THIS SMELL
Familiar territory.
Find your reference.
If you already know fragrance, these are useful reference points for the olfactive family. They range from high-end to accessible so the character is easier to place. They are references, not claims of duplication.
01Creed AventusREFERENCE
A recognisable reference for the fruity-smoky woody character. Use it as a memory cue, not as a statement that the two fragrances are identical.
02Nishane HacivatREFERENCE
A recognisable reference for the fruity-smoky woody character. Use it as a memory cue, not as a statement that the two fragrances are identical.
03Montblanc ExplorerREFERENCE
A recognisable reference for the fruity-smoky woody character. Use it as a memory cue, not as a statement that the two fragrances are identical.
04Armaf Club de Nuit Intense ManREFERENCE
A recognisable reference for the fruity-smoky woody character. Use it as a memory cue, not as a statement that the two fragrances are identical.
05Lattafa Qaed Al FursanREFERENCE
A recognisable reference for the fruity-smoky woody character. Use it as a memory cue, not as a statement that the two fragrances are identical.
References are presented for olfactive orientation only. Brands and fragrance names belong to their respective owners.
07 / CONTINUE THE COLLECTION